We all have that friend whose bathroom is pure bliss.
There’s pillowy toilet paper, soft towels and some kind of heavenly soap that scents the air and leaves your hands feeling like satin.
You find yourself “just popping to the loo” time after time to anoint yourself with their fancy moisturiser…
…all the while wondering how this friend, who’s definitely not loaded, can afford such luxuries?
Sexy Sexy Minimalism
It’s likely that your friend is a wise buyer, someone who knows that purchasing fewer but better quality products saves money in the long run and makes everyday life much more pleasurable.
If you look a little more closely, perhaps you’ll notice that their bathroom is pretty minimal: no shelves overflowing with half-used bottles of supermarket shampoo, no clutter (and clatter) of cheap body lotions on a window ledge…
…they’ve gone without the crap to go all-in on premium essentials.
And this minimalism, far from stingy, creates a palpable sense of luxury.
Taking Out The Trash
Modern humans are primed to hunt for bargains, seeking the lowest price tag to save money at the checkout.
But most of the time it’s a false economy.
Buying 375mL of shampoo for $5 at the discount pharmacy can seem like a sweet deal, but you’re actually taking home a bunch of hidden costs.
💲Cheap beauty products are commonly based on water or other crappy fillers, so they’re not very effective.
💲Because they’re not very effective, you’ll use more and buy more through replacements and/or product hopping out of dissatisfaction.
💲Cheap beauty products contain synthetic (and toxic) ingredients that can lead to skin or health problems, so you could end up dropping a bunch of cash trying to correct the issues they’ve caused.
💲 These toxic ingredients flow into our waterways and cause untold damage to fragile marine ecosystems.
💲 Cheap beauty products usually come in single-use plastic which is choking the oceans and costing future generations the right to a liveable planet.
💲 Cheap beauty products smell bad, feel nasty and look trashy, subtly undermining your home’s aesthetic and your own sense of self worth.
So, even if the cost is low in dollars, it’s high in almost every other sense.
The Buy Less But Better Methodology
These days our brains are so overstuffed that having a home packed to the rafters with random products only amplifies the overwhelm.
Wouldn’t it be nice to have a streamlined selection of the things you really love and need? A curated assortment of beauty products that make you feel (and look) like royalty?
Embrace Buy Less But Better (BLBB) by investing in quality products that work better, last longer and nourish your soul.
We’re not suggesting you blow all your savings on the most expensive sheet(s) under the sun. Some high-end products are flat out rip offs, while others aren’t that different to their lower-cost cousins.
BLBB involves discernment and prioritisation. Which products most deserve your hard earned coins? What items or experiences make your heart sing? Where can you get thrifty?
For example, spending a little bit more on…
- Organic groceries (cheese, eggs, meats, veggies)
- Wardrobe classics (shoes, coats, belts, jumpers)
- Electronic appliances (laptops, cameras, phones)
- Kitchen must-haves (knives, pans and mixers)
- Skin, hair and beauty care (have you heard of Beauty and the Bees?)
… makes sense, because they give you back way more quality, longevity, effectiveness, healthfulness, joy and value than their el-cheapo counterparts.
Whereas, things like…
- Over-the-counter medications
- Bulk dry foods
- Cleaning products (why not make your own?)
- Wardrobe basics (see: thrift shop)
- Books (see: library)
- Furniture (second hand can be first rate!)
…can be just as functional and sometimes even-more-fabulous than those with a higher price tag.
BLBB Ain’t Just About The Money, Honey
Buying Less But Better is a whole life philosophy that can be applied to fashion, food, homewares, gadgets and even holidays and experiences. Besides saying ‘no’ to cheap and frequent and ‘yes’ to classy and long lasting, it confers a host of personal benefits too.
It boosts self worth
When you say, “Hey! I’m going to prioritise that thing that really matters to me, even if it costs a little more,” you start to feel a deep sense of worthiness.
It honours your time
The hours you spend at work are your life, right? What will you buy with the money you’ve swapped it for?
It supports authenticity
Filtering out cheap temptations and investing in fewer, far more soulful items and experiences nourishes your authentic self – whether that’s an artist, fashionista, sustainability warrior, or voluntary minimalist.
It helps the planet
Fast food, fast fashion, fast travel, fast shampoo… in an era of overconsumption and rampant waste, being the one who puts the brakes on mindless shopping is a bold act of resistance. Are you up for it?
Less But Better Sales
We recently received this review which gave us a good laugh.
“Can’t wait to order again! The problem is your products last sooo long it takes forever to finish them!
It’s true: our shampoo bars last three times longer than regular bottles of shampoo. Ditto our moisturisers, balms and soaps. And we love that our shoppers are vibing the BLBB approach.
With every Less But Better Sale, our business is minimising planetary waste whilst maximising the wellbeing and true wealth of our people, and that feels pretty great.
Meanwhile, there’s still time to become That Friend With The Ultra Luxury, Sexy Sexy Minimalist Bathroom Adorned With Extreme Premium Beauty Care From Tasmania. (Apologies if your guests spend more time with your Bees soaps and moisturisers than with you.)
Explore our range of Buy Less But Better beauty care that’ll make your heart sing and your savings go ka-ching.
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